Our purpose-built web crawlers collect pricing, availability, and promotional data continuously — with proxy rotation and anti-blocking infrastructure to ensure uninterrupted data flow regardless of source behaviour.
Purpose-built scripts extract pricing, availability, and promotional data from all tracked eCommerce platforms daily. Proxy rotation and anti-blocking infrastructure ensures continuous, uninterrupted collection regardless of source behaviour. Coverage includes regular prices, promotional prices, stock status, and product descriptions.
A one-time SKU-level mapping and categorisation is conducted — matching competitor products to your own by quantity, brand, category, and sub-category for each location. Advanced data cleansing eliminates discrepancies. Once approved, the backend handles all ongoing categorisation updates and location-specific adjustments automatically.
Competitive price indexing is applied at item, sub-category, and category level — giving you a continuous read on your market position. Promotional versus regular pricing is mapped within each category, identifying price floors and ceilings. Location-specific analysis surfaces regional and city-level pricing variations that national averages hide.
ML models run in the backend to analyse price sensitivity — forecasting consumer responses to pricing adjustments and accounting for seasonality. Assortment gap analysis identifies product opportunities your range is missing relative to competitor listings. Regression and tree-based models map historical patterns to support data-driven repricing strategies. All models are fully automated with no dependency on front-end systems.
An interactive Power BI dashboard delivers real-time data visualisation and strategic analysis — accessible to pricing teams, category managers, and commercial leadership. Users can explore what-if scenarios directly within the dashboard, simulating the impact of pricing changes before committing to them. Bespoke design ensures each view is matched to the decisions your team actually needs to make.
Know exactly what your competitors are charging — by SKU, by city, by promotion — before you make any pricing decision. Stop reacting to competitor moves weeks after they happen.
Respond to emerging trends and fast-changing market dynamics before your competitors have finished their weekly pricing meeting. What-if scenario planning lets your team simulate changes before committing to them.
Identify assortment gaps and pricing opportunities the moment they open — not after a competitor has already captured them. Assortment analysis reveals which categories and SKUs represent the highest-value additions to your online range.
By gaming and forecasting potential pricing scenarios, develop the foresight to set a pricing strategy that anticipates market shifts rather than reacting to them. Trend models run continuously in the background.
The eCommerce Intelligence platform operates as a standalone competitive intelligence system — or integrates with your existing offline and online pricing infrastructure to provide a unified decision-making environment.
Compatible with industry-standard pricing tools including Revionics, Ocado, and custom ERP systems. Integration capabilities are scoped and agreed during the Discovery phase.
See how competitor pricing data is structured, what the competitive price index looks like across categories, and how the Power BI what-if scenarios work in practice. No signup required.
Muhimma's eCommerce Intelligence platform gives retailers and brands daily SKU-level pricing data, competitive indexing, assortment gap analysis, and ML-powered pricing optimisation — built specifically for the KSA & UAE market.
No commitment · 30-min call · Regional specialists · KSA & UAE